WordPress,
Shopify,
Wix, Webflow and Ghost. Any other site, hosted on your own domain →There are five real ways to get SEO content written. All of them can work. They differ in what they cost, who does the work, and what happens when you stop paying attention. One row below separates us from every other option on this page: we check whether an AI actually names you, and act on the answer. Here is the whole picture, including where we are not the right choice.
Swipe the table sideways to see every option.
| Helio SEO | SEO agency | Freelance writer | DIY AI tools | Blog autopilots | |
|---|---|---|---|---|---|
| Typical monthly cost | £29 to £49 | £500 to £1,500+ retainer | £100 to £400 per article | Free to £100, plus your time | Roughly $39 to $149 |
| Who does the work | Helio writes, you approve, or switch to automatic | Their team, per contract | You brief, they write | You, with a helper | The tool |
| Cadence | Every day, or every other day | Per contract, often monthly | Per article you commission | Whenever you get to it | Varies by plan |
| Publishes itself to your site | Yes, natively or hosted on your domain | Usually | Rarely | No | Usually via a WordPress plugin |
| Matched to your brand's design | Automatic, from a read of your site | Custom, part of the fee | No | No | Rarely |
| Review before publishing | Every draft, or one switch to automatic | Yes | Yes | You are the review | Varies |
| AI model quality | The most capable model on the market | n/a (human) | n/a (human) | Depends on your prompting | Usually the cheapest that passes |
| Tells you whether it worked | Google's own numbers weekly, and whether an AI named you, and who instead | Rankings reports, usually monthly | No, that is not the job | No | Posts published and word counts |
| Acts on what it finds | A miss becomes the specific article that closes it | If you ask, and it is in scope | Only what you brief | You work it out | No, the queue just keeps running |
| Take a post back down | One click, off your blog, feed and sitemap | Ask them | You do it | You do it | Varies |
| Links and listings work | Journalist quotes and citations, on both plans | Often, as an extra | No | No | Some sell link networks Google penalises; we refuse to |
Cost figures are typical UK ranges, not quotes. The autopilot range runs from the cheapest to the dearest of the well-known tools. Full workings in the honest cost comparison.
Every tool in that table sounds identical in its marketing. The output does not read identically. Most autopilots run on the cheapest model that passes, and reviewers describe the results as competent but generic. Helio writes with the most capable model on the market, bans invented facts, and publishes its own blog with the same pipeline you would be buying, so you can judge the writing before you pay. Read it here.
Sign up, read your first drafts, and decide with the output in front of you. 7 days free, no card, from £29 a month, cancel anytime.
Sign up, point Helio at your website, and approve your first draft this afternoon. 7 days free, no card, from £29 a month, cancel any time.
Keeping your LinkedIn consistent too? Helio Posts turns your team's notes into on-brand LinkedIn posts and holds the cadence. Same Helio, different job.
