WordPress and
Shopify articles post themselves →These two overlap on one idea, measuring whether AI assistants mention you, and differ on almost everything else. Cognizo is an answer-engine optimisation analytics platform sold to enterprise brands through a demo. Helio SEO is a self-serve content engine for small businesses that happens to measure its own results. Which one fits depends almost entirely on the size of your business.
| Helio SEO | Cognizo | |
|---|---|---|
| What it is | An autopilot content engine that writes, publishes and measures | An AI-visibility analytics platform: monitoring, content optimisation, AI traffic analytics |
| Pricing | £29–£49 a month, published, self-serve | No public pricing; sales start with a demo |
| Who it is built for | Small businesses that will never have an SEO team | Enterprise and mid-market brands and agencies (their logos include LG and Kraft Heinz) |
| AI visibility tracking | Weekly grounded checks: real questions, real answers, honest sample size | Real-time monitoring of mentions, citations and sentiment across ChatGPT, AI Overviews, Claude, Perplexity and Gemini |
| Writes and publishes the fix | Yes; a visibility miss becomes the article that closes it, published to your domain | Content optimisation tooling; publishing your content is not the product |
| Getting started | Three-day free trial, connected in an afternoon | Book a demo |
Cognizo figures checked on their public pages, 28 August 2026. Their product changes without telling us; if a cell is out of date, say so and we will fix it. Our column states only what is live in the product today.
If you are the size of their logo wall, with a content team who will act on analytics, their depth of monitoring, sentiment and prompt intelligence is built for you and we are not.
Their monitoring is continuous and spans five answer engines. Ours is a weekly sampled measurement, honest about being a sample, because that is what a small business needs and can afford.
Cognizo sells to agencies managing many brands at once. Helio SEO is deliberately single-business, self-serve.
A dashboard that says an AI never mentions you leaves the actual work on your desk. Helio SEO owns both halves: it finds the gap and then writes and publishes the article that closes it, on your domain, at a price on the page rather than behind a demo. Read our own blog, written by the same pipeline.
Sign up, read your first drafts, and decide with the output in front of you. Three days free, from £29 a month, cancel anytime.