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Helio SEO vs Cognizo

These two overlap on one idea, measuring whether AI assistants mention you, and differ on almost everything else. Cognizo is an answer-engine optimisation analytics platform sold to enterprise brands through a demo. Helio SEO is a self-serve content engine for small businesses that happens to measure its own results. Which one fits depends almost entirely on the size of your business.

	Helio SEO	Cognizo
What it is	An autopilot content engine that writes, publishes and measures	An AI-visibility analytics platform: monitoring, content optimisation, AI traffic analytics
Pricing	£29 to £49 a month, published, self-serve	No public pricing; sales start with a demo
Who it is built for	Small businesses that will never have an SEO team	Enterprise and mid-market brands and agencies (their logos include LG and Kraft Heinz)
AI visibility tracking	Weekly grounded checks: real questions, real answers, honest sample size	Real-time monitoring of mentions, citations and sentiment across ChatGPT, AI Overviews, Claude, Perplexity and Gemini
Writes and publishes the fix	Yes; a visibility miss becomes the article that closes it, published to your domain	Content optimisation tooling; publishing your content is not the product
Getting started	7 days free, no card, set up in about five minutes	Book a demo

Cognizo figures checked on their public pages, 28 August 2026. Their product changes without telling us. If a cell is out of date, say so and we will fix it. Our column states only what is live in the product today.

Every Cognizo plan and add-on, with the full price: Cognizo pricing.

Where Cognizo is the better pick

You are an enterprise brand. If you are the size of their logo wall, with a content team who will act on analytics, their depth of monitoring, sentiment and prompt intelligence is built for you and we are not.
You need real-time, broad coverage. Their monitoring is continuous and spans five answer engines. Ours is a weekly sampled measurement, honest about being a sample, because that is what a small business needs and can afford.
An agency runs your marketing. Cognizo sells to agencies managing many brands at once. Helio SEO takes 20% off each extra site, with no portfolio tiers beyond that.

Measurement alone fixes nothing

A dashboard that says an AI never mentions you leaves the actual work on your desk. Helio SEO owns both halves: it finds the gap and then writes and publishes the article that closes it, on your domain, at a price on the page rather than behind a demo. Read our own blog, written by the same pipeline.

Every option, compared honestly

All five options side by sideAgencies, freelancers, DIY AI tools and blog autopilots in one table. Helio SEO vs SEObotThe best-known autopilot, $49 flat, and the measurement neither of their plans mentions. Helio SEO vs OutrankThirty articles for $99 and a backlink exchange, against measured results and no traded links. Helio SEO vs ArvowThe closest feature match in the category, with the measurement gated to its middle tier. Helio SEO vs AutoSEOSame category, different price, and a very different stance on backlinks.

A week is enough to judge for yourself

Sign up, read your first drafts, and decide with the output in front of you. 7 days free, no card, from £29 a month, cancel anytime.

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Your first article can be live today

Point Helio SEO at your website and approve your first draft this afternoon. 7 days free, no card. From £29 a month.

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Keeping your LinkedIn going too? Helio Posts writes your company page’s posts and publishes them on the days you choose.